I have stolen the motif from KTCK 1310 AM The Ticket's Mike Rhyner, noted afternoon drive host, who I first heard use this term about Chris Berman--that Berman was "his leader." It has become common Ticket parlance to call your personal heroes, your leader. You are a follower of them.
For me, I typically consume any missive, interview, or live/recorded appearance that my leaders are featured in. I usually eat up everything they say and filter out very little. It's reckless, but, hey...they're my leader, damn it!